Rangers are on the brink of major change following a disappointing 2024/25 season, with a managerial appointment and a takeover by 49ers Enterprises set to usher in a new era at Ibrox.
The expected arrival of Kevin Thelwell as technical director and the influence of the 49ers have transformed the club’s decision-making process. Without their input, Davide Ancelotti—current favourite for the manager’s role—would likely not have been in serious contention. His high profile and experience working under his father, Carlo Ancelotti, have made him an appealing candidate for a club eager to rebuild and re-establish its reputation.
**McCoist Confirms Manager Update Is Imminent**
Speaking on Talksport’s Breakfast Show on May 14, 2025, Rangers legend Ally McCoist suggested that a managerial appointment is imminent—and that it will closely coincide with the completion of the club’s takeover.
“What this tells me is that the takeover is basically done. You don’t go out and appoint a manager unless the ownership is settled. For me, that means the club will change hands before we get the official manager announcement,” McCoist explained.
He acknowledged interim boss Barry Ferguson’s contribution but predicted the club will pursue a different long-term path: “Barry’s done a decent job, but I think the club is looking elsewhere. Davide Ancelotti looks like the frontrunner, and if they pull this off, it would be a massive signal of intent. Gerrard could be in the picture too, but I see them going down another route.”
**Takeover and Managerial Plans Closely Linked**
While the legal framework of the 49ers’ acquisition isn’t fully completed, their involvement is clear—evidenced by technical director Gretar Steinson’s active role at Ibrox. The club’s strategic planning appears well underway, even before the formalities are finalised.
Ancelotti, despite never being a head coach, brings an elite coaching pedigree. Having operated in all five of Europe’s top leagues, his exposure to elite football environments positions him as an ideal candidate to lead a high-ambition rebuild at Rangers.
If the club secures his signature over competition from other European sides, it will mark a bold step forward—a signal to supporters that Rangers are no longer content to settle for mediocrity. Now, the next step is matching that ambition in the transfer market.